UOL Group Reports Strong Sales of Spottiswoode Residences Condo
UOL Group Reports Strong Sales of Spottiswoode Residences Condo
The Spottiswoode Residences Condo is the latest expensive project of the UOL Group. Its pre-selling blitz received a very strong affirmative reaction from buyers, as revealed by the UOL Group.
A pre-selling blitz is a sales event maneuvered by a real estate company to herald the opening of a new project – in this case, the Spottiswoode Residences Condo. An “Open House” is offered wherein the prospective buyers will see how the finished unit will appear. A team of real estate brokers is employed to distribute flyers and attend to the queries of the prospective buyers. Pre-selling promos and discounts are given at this time.
The Spottiswoode Residences Condo is a 36-storey high- rise condominium building located near the Outram MRT Station. It is composed of 351 units. A good number of the units are one- and two- bedroom apartments. The rest are the high-end or luxury units composed of the three-bedroom units and the penthouses. The Scottiswoode Residences Condo has seven elite luxury penthouses.
The floor areas of the one-bedroom and two-bedroom apartments and the three-bedroom luxury units vary from 603 square feet to 1,421 square feet. The prices of the units vary from $1,720 per square feet and $2,150 per square feet. A penthouse unit was sold for $1,850 per square feet.
At the pre-selling sales blitz held last November 12, a total of 150 units were offered for pre-selling. 87 per cent or 130 units were reserved out of the original 150 units. This is no mean feat and is indicative of what the buyers consider of the project.
At the formal launch of the Spottiswoode Residences Condo on Wednesday, November 17, another 80 units will be offered for sale. As with the first sales blitz, a very warm and positive sales response is expected.
A great majority of the buyers who reserved units in the project are Singaporeans. They comprise the 87 per cent of the buying public who made reservations for units. Most of the Singaporeans made reservations for the high-end luxury units. These fashionable units afforded them a panoramic and overlooking view of the sea.
“We believe buyers are excited about the potential transformation of the area into another waterfront city comparable to Marina Bay and an extended CBD are offering new lifestyle and workplace options.” This was expressed by Dolly Lian, UOL Group’s General Manager for Marketing.
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Mindy Yong
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Mindy@MindyYong.com
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